This summer was stepping on new grounds for me: I was contacted by designer Mizuiro-ind's team to shoot fashion. We decided to approach the project as a lifestyle story about a fashion line more than straight forward fashion. This project was really a thrill for me for few reasons;
1. I was given almost full creative freedom.
2. The clothes are very much my own style, I loved the boyish nature of the Mizuiro-ind's line, the noble fabrics and soft palette.
3.
My model Larissa, whom I had to direct very little. She understood in a blink what kind of "girl" she had to embody, her nature, her
softeness. She was stunning and a pleasure to work with.
Below are some of my favorite images from the shoot, but i am eager to see what the design team picked for the actual lookbook featuring the Fall/Winter 2012 collection. I'll make sure to give you a peek at the print-out version (being printed as we speak). You can also see more of the visual story here on my website.
Mizuiro in japanese means "light blue"... so pretty! Special thanks Minako Kawahara for her beautiful collection and vision as well as the team behind the project.












☆ Photographs by Anne-Claire Rohé © 2012 - All Rights Reserved
If you are a fashion designer and want to connect for a potential lookbook project, please get in touch!
via www.anneclairerohe.com
Voici le fameux projet que je vous ai gardé au frais tout l'été; Une mini-campagne de mode pour un créateur Japonais qui m'a demandé de créer une histoire visuelle pour son catalogue Automne/Hiver.
Autant vous dire que j'étais dans mon élément: Carte blanche coté créatif, des vêtements simples un peu garçonne, tout comme j'aime - matières nobles et palette de couleurs douces, et puis mon mannequin: Larissa. Elle était parfaite pour ce projet. Une expérience à faire et à refaire...! J'ai adoré!
>> voir plus d'images sur mon site <<
☆ Si vous êtes vous-même un créateur et êtes interessé à collaborer sur un projet créatif ce ce genre, n'hésitez pas à me contacter!